smarter seo.
built for ai search

smarter seo.
built for ai search

smarter seo.
built for ai search

We're not your average SEO agency. We boost organic growth by putting your audience first.

We're not your average SEO agency. Boost organic growth with audience-first search.

We're not your average SEO agency. Boost organic growth with audience-first search.

We're not your average SEO agency. We boost organic growth by putting your audience first.

Our model

Our model

Our model

Our model

At Fanclub, we believe search should be personal. That’s why our technical, data, and creative experts fuse SEO, digital PR, and audience intelligence drawn from unfiltered conversations, VoxPops in passion communities, and live search signals.


We get you ahead of the curve in AI-powered results by connecting keywords to mindset, passions, and problems - understanding what your audience wants before they even search. Stop chasing algorithms and start capturing attention through unfiltered audience voices, helping your brand rank across every searchable platform.

leading audience first search

leading audience first search

leading audience first search

leading audience first search

Standard SEO and keyword research models are divorced from the reality of your audience, with forgettable content, missed opportunities, and wasted budget.


With AI-search, conversational queries, and social discovery changing the game, it’s time to upgrade your SEO - or get left behind.


Standard SEO and keyword research models are divorced from the reality of your audience, with forgettable content, missed opportunities, and wasted budget.


With AI-search, conversational queries, and social discovery changing the game, it’s time to upgrade your SEO - or get left behind.


Standard SEO and keyword research models are divorced from the reality of your audience, with forgettable content, missed opportunities, and wasted budget.


With AI-search, conversational queries, and social discovery changing the game, it’s time to upgrade your SEO - or get left behind.


making organic a growth channel for brands

making organic a growth channel for brands

making organic a growth channel for brands

making organic a growth channel for brands

We’re on a journey to make SEO better for brands across all platforms, helping them make smarter decisions across planning, creative, and digital PR.


We transform keyword research into powerful audience modelling. Think SEO customer intelligence enriched by search data:


Buying journeys, problem analysis, and mindsets translated into authentic organic growth across every platform.

questions and answers

questions and answers

questions and answers

questions and answers

Curious how it all works? Find quick answers in our FAQs below.

Curious how it all works? Find quick answers in our FAQs below.

Curious how it all works? Find quick answers in our FAQs below.

Curious how it all works? Find quick answers in our FAQs below.

What’s different about your SEO compared to the usual stuff?

How do you actually talk to my audience?

Who’s your SEO model best for?

What are micro-communities, and why do they matter?

Do you cover the usual SEO basics too, like technical and Link Building?

How long before I start seeing results?

What makes you different from traditional SEO agencies?

What’s different about your SEO compared to the usual stuff?

How do you actually talk to my audience?

Who’s your SEO model best for?

What are micro-communities, and why do they matter?

Do you cover the usual SEO basics too, like technical and Link Building?

How long before I start seeing results?

What makes you different from traditional SEO agencies?

What’s different about your SEO compared to the usual stuff?

How do you actually talk to my audience?

Who’s your SEO model best for?

What are micro-communities, and why do they matter?

Do you cover the usual SEO basics too, like technical and Link Building?

How long before I start seeing results?

What makes you different from traditional SEO agencies?

What’s different about your SEO compared to the usual stuff?

How do you actually talk to my audience?

Who’s your SEO model best for?

What are micro-communities, and why do they matter?

Do you cover the usual SEO basics too, like technical and Link Building?

How long before I start seeing results?

What makes you different from traditional SEO agencies?